The Agency

A full-service creative agency that prides itself on a diverse client base and original ideas. Our team of creatives have editorial backgrounds and a commercial mindset — a combo that delivers exceptional results (if we do say so ourselves).

We have energy in abundance for our clients and go beyond to shape their dreams and make them come true. Nothing is too hard, or too outside our wheelhouse.And even if it was, we’d just expand said wheelhouse.

When you work with us, we become the marketing arm of your business, your industry experts and your creative consultants all in one. So let’s do it. Let’s make your brand look good.


The original Just Sayin’ Girl, Lauren operates as our creative agency’s Director, Chief Designer and ideas machine.

For the last five years Lauren has been the full creative arm for many of her clients, widening their eyes to bigger and brighter branding possibilities, taking their business to new, eye-catching heights.

Now with a full creative team, studio in Alexandria, Sydney, and processes built from experience and expertise, what was once a hobby, is now a well-oiled one-stop creative shop. And yes, she still does handwriting, and still runs her much-loved Instagram account @justsayingirl with as much humour and sass as ever.


If Lauren is the design, Alex is the words, and they overlap on imagery. With over a decade as a print and digital journalist, editor and copywriter, Alex knows how to tell a great brand story.

She is our go-to beauty marketing expert, having vast experience in the industry: she’s been brand side, editorial side and agency side, and an eComm styling specialist. She curates for the clicks, so to speak.


No branding agency is complete without a Scandinavian, right? Inga is our bright northern light, with more than a decades’ experience designing branding and packaging for some of the world’s biggest fashion houses.

A graphic designer with a sarcastic wit and thirst for upskilling, she taught herself web development during COVID lockdown. Savvy.


Designer and Illustrator, Sally is the creator and owner of The Lust List.

She's worked her magic for brands on their packaging, event signage, graphics and props, visual merchandise, campaigns, installations and custom prints.

Her collaboration list is impressive, from Westfield to Vogue, Estee Lauder to Coach. She thrives on pushing the boundaries of creativity, so her ideas are big, beautiful and always exciting.

Assistant to the director & office manager

Lauren’s right-hand man, and fellow Taurus, he keeps her calendar tight and her inbox flowing.

A creative soul, for someone so young he’s worn a lot of hats, including that of an active artist. He fits in perfectly with the passionately creative JSG team, though he definitely has the brains for business.